Six disciplines, one engine — not six retainers running in parallel.
Not an agency.An engine.
SEO, paid acquisition, conversion, creative, analytics, and strategy — wired into one system that compounds pipeline. Not six retainers. One operator. One roadmap.
Every dollar traced to qualified pipeline — not rankings, not impressions, not activity reports.
Compounding curve
Illustrative shape · unlabelledMeasured in qualified pipeline — not rankings, not traffic, not activity.
Built for AI-search: Google, ChatGPT, Perplexity as one discovery surface.
The ground moved. Most marketing programs did not.
Four numbers describe the shift. Each one is sourced, and each one is the reason a stitched-together set of retainers no longer holds.
Organic CTR decline on AI queries
Seer Interactive, 2025Martech tools sitting unused
Gartner, 2025CMOs facing CFO pressure on ROI
CMO Survey, 2025Publisher traffic lost to AI search
Press Gazette, 2025The agency model was built for a billable-hours era that no longer exists.
SEO agencies sell you rankings. PPC shops sell you clicks. CRO consultants sell you experiments. Web shops sell you a redesign. You stitch them together and call it a marketing program. It is not a program. It is six invoices and one bottleneck. It stops compounding the moment the engagement ends.
An integrated growth system is structurally different. Six disciplines move as one engine, measured against one metric: qualified pipeline that turns into revenue. Search visibility feeds authority. Authority feeds conversion. Conversion feeds infrastructure. The system compounds — and it keeps compounding after we step back.
Six disciplines. One engine.
Each discipline is run properly on its own terms, and wired to the other five so the output of one becomes the input of the next.
Search & AI Visibility
SEO + GEO wired into one discovery surface across Google, ChatGPT, and Perplexity
Paid Acquisition
Meta, LinkedIn, Google, TikTok — calibrated to unit economics, not spend targets
Conversion & CRO
Landing pages, funnels, and testing infrastructure — measured and improved each cycle
Creative & Content
Ad creative, long-form, social — produced from performance data, not brand decks
Analytics & Attribution
First-party data infrastructure. Attribution that answers "what made the phone ring?"
Strategy & Operator
One roadmap. One operator. No six-PM shuffle. Accountable to qualified pipeline.
Four phases. Then it compounds.
The engine is assembled in sequence, and every phase leaves behind infrastructure that keeps working.
Diagnose
We map your entire digital surface: search visibility, conversion paths, paid efficiency, content gaps, and competitive landscape. Two weeks to a unified view.
Build
The engine takes shape. Search and content infrastructure deployed. Paid campaigns calibrated to CAC payback windows. CRO running from real performance data — not opinion.
Launch
All six disciplines fire together. Real-time dashboard goes live. Weekly operator sync replaces monthly report theater. Adjustments happen in days, not quarters.
Compound
Data loops back into the engine. Content ranks. Ads optimize. Conversion lifts. Every month widens the gap. The system runs harder the longer it runs.
Scope the engine to the job.
Three configurations. The same operating model underneath each one.
Engine
One discipline, run properly.
Book a growth diagnosisGrowth Engine
Three disciplines, one roadmap.
Book a growth diagnosisScale Engine
All six, plus a dedicated analyst.
Book a growth diagnosisEvery configuration is measured against the same metric: qualified pipeline.
Questions worth asking first.
What is the difference between Bufflo and an agency?
An agency sells discipline hours. Bufflo runs six disciplines as one engine, under one operator and one roadmap, measured against qualified pipeline that turns into revenue.
How long does it take before the engine is live?
Diagnose takes two weeks to a unified view of your digital surface. Build deploys the search, content, paid, and conversion infrastructure. Launch fires all six disciplines together with a real-time dashboard.
Which metric are you accountable to?
Qualified pipeline. Not rankings, not impressions, not activity reports. Every dollar is traced through first-party attribution built during the Build phase.
Can we start with a single discipline?
Yes. The Engine configuration runs one discipline properly at $3,500 per month, and it uses the same operating model as the larger configurations.
Not an agency. An engine.
Every dollar traced to qualified pipeline — not rankings, not impressions, not activity reports.